C02496-2018

SECURITIES AND EXCHANGE COMMISSIONSEC FORM 17-C

CURRENT REPORT UNDER SECTION 17
OF THE SECURITIES REGULATION CODE
AND SRC RULE 17.2(c) THEREUNDER

1. Date of Report (Date of earliest event reported)
Apr 12, 2018
2. SEC Identification Number
A119813754
3. BIR Tax Identification No.
201-277-095
4. Exact name of issuer as specified in its charter
Puregold Price Club, Inc.
5. Province, country or other jurisdiction of incorporation
Manila, Philippines
6. Industry Classification Code(SEC Use Only)
7. Address of principal office
No. 900 Romualdez St., Paco, Manila Postal Code 1007
8. Issuer's telephone number, including area code
522-8801 to 04
9. Former name or former address, if changed since last report
None
10. Securities registered pursuant to Sections 8 and 12 of the SRC or Sections 4 and 8 of the RSA
Title of Each Class Number of Shares of Common Stock Outstanding and Amount of Debt Outstanding
Common share 2,765,381,406
11. Indicate the item numbers reported herein
Other matters

The Exchange does not warrant and holds no responsibility for the veracity of the facts and representations contained in all corporate disclosures, including financial reports. All data contained herein are prepared and submitted by the disclosing party to the Exchange, and are disseminated solely for purposes of information. Any questions on the data contained herein should be addressed directly to the Corporate Information Officer of the disclosing party.

Puregold Price Club, Inc.PGOLD

PSE Disclosure Form 4-31 - Press Release References: SRC Rule 17 (SEC Form 17-C)
Section 4.4 of the Revised Disclosure Rules

Subject of the Disclosure

Press Release entitled, "Puregold net income hits P5.84 billion in 2017 up 5.7%"

Background/Description of the Disclosure

Puregold net income hits P 5.84 billion in 2017 up 5.7%

Manila, Philippines – Puregold Price Club, Inc. (PGOLD) has reported a consolidated net income of Php 5.84 billion in 2017 which represents a 5.7% growth compared to Php 5.53 billion in the same period in 2016. Consolidated Net margins for the period is at 4.7%.

Puregold stores registered better than expected same store sales growth (SSSG) of 4.4% and 6.5% for S&R stores in 2017 which were driven by the strong consumer demand and the sustained economic growth of the country.

Puregold consolidated net sales increased by 10.6% to Php 124.5 billion in 2017 due to the continued strong consumer demand from its existing Puregold, S&R Membership warehouse clubs and S&R New York Style Pizza stores. Income from Operations grew to Php 8.65 billion in 2017, up by 6.9% compared to Php 8.1 billion during the same period last year.

As of end 2017, Puregold group has a total of 372 stores nationwide. These include 309 Puregold stores, 14 S&R membership shopping warehouse, and 32 S&R New York Style QSR, 9 NE Bodega Supermarkets and 8 Budgetlane Supermarkets.

We will continue to expand our store network by opening 25 new Puregold stores and 2 new S&R warehouse in 2018.

Other Relevant Information

None.

Filed on behalf by:
Name Candy Dacanay-Datuon
Designation Corporate Secretary