SECURITIES AND EXCHANGE COMMISSIONSEC FORM 17-C

CURRENT REPORT UNDER SECTION 17
OF THE SECURITIES REGULATION CODE
AND SRC RULE 17.2(c) THEREUNDER

1. Date of Report (Date of earliest event reported)

Jun 13, 2014

2. SEC Identification Number

A199813754

3. BIR Tax Identification No.

201-277-095

4. Exact name of issuer as specified in its charter

Puregold Price Club, Inc.

5. Province, country or other jurisdiction of incorporation

Philippines

6. Industry Classification Code(SEC Use Only)

7. Address of principal office

No. 900 Romualdez St., Paco, Manila Postal Code 1007

8. Issuer's telephone number, including area code

(632) 522-8801

9. Former name or former address, if changed since last report

Not Applicable

10. Securities registered pursuant to Sections 8 and 12 of the SRC or Sections 4 and 8 of the RSA

Title of Each Class	Number of Shares of Common Stock Outstanding and Amount of Debt Outstanding
Common Shares	2,766,406,406

11. Indicate the item numbers reported herein

Other Matter

The Exchange does not warrant and holds no responsibility for the veracity of the facts and representations contained in all corporate disclosures, including financial reports. All data contained herein are prepared and submitted by the disclosing party to the Exchange, and are disseminated solely for purposes of information. Any questions on the data contained herein should be addressed directly to the Corporate Information Officer of the disclosing party.

Puregold Price Club, Inc.PGOLD

PSE Disclosure Form 4-22 - Joint Ventures References: SRC Rule 17 (SEC Form 17-C) and
Section 4.4 of the Revised Disclosure Rules

Subject of the Disclosure
Signing of Joint Venture Agreement with Lawson Asia Pacific, Inc. and Lawson, Inc.
Background/Description of the Disclosure
PGOLD entered into a Joint Venture Agreement with Lawson Asia Pacific, Inc. and Lawson, Inc. to build and operate convenient stores.

Date of Approval by Board of Directors	Jun 12, 2014
Date of Approval by Stockholders, if applicable	N/A

Description and nature of the transaction including the timetable for implementation, and related regulatory requirements
Within the period of seven years. Regulation are the usual business permits and other license that will be required by the local government agency where the convenient stores will be located.

Rationale for the transaction including the benefits which are expected to be accrued to the Issuer as a result of the transaction
Natural extension of PGOLD's presence in the local retail landscape.

Terms and conditions of the joint venture

Amount of investment and/or interest by the parties involved
70% of investment from PGOLD and 30% from Lawson.
Provisions on profit-sharing, arrangements on management and operations
To be determined.
Conditions precedent to closing of transaction, if any
Signing of Master License Agreement by PGOLD.
Other salient features of the joint venture agreement
None

Identity and/or corporate background of the parties to the transaction, including the following

Name	Nature of Business	Nature of any material relationship with the Issuer, their directors/officers or any of their affiliates
Lawson Inc.	Convenient store operator	No relation
Lawson Asia Pacific	Convenient store operator	No relation

Effect(s) on the business, financial condition and operations of the Issuer, if any
Natural extension of PGOLD's presence in the local retail landscape.
Other Relevant Information
None